Peppersquare

Senior Analyst, Digital Marketing
Experience: 4 - 6 years
Bengaluru, India
Position: 1
Education
  • UG - Any specialization.
  • PG – M.B.A., P.G.D.M. (Marketing).
Job description
  • Search Engine Optimization (SEO): Developing strategies to increase number of visitors to a website by getting high-ranking placements in search results
  • Social Media Optimization and Social Media Marketing - LinkedIn, Google+, Facebook, twitter, Pinterest, YouTube, Tumblr, Flickr
  • Create digital marketing strategies. Provide periodic reports, analyse web analytics data and present key insights and recommendations
  • Analysis Report Monthly - Traffic on Website, Social Media, People Engagement, Total Reach
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Work on Marketing automation tools & Salesforce CRM
  • Create quarterly roadmaps and successfully demonstrate the business benefits as measurable outcome, developing and managing digital marketing campaigns
  • Optimize & scale campaigns on a continuous basis, manage keywords, perform A/B testing on ads
Desired profile
  • Expert in using online listening, tracking and measurement tools, with strong business analytics background
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Working knowledge on Salesforce CRM is desired
  • Knowledge in SEO content with a solid understanding of Social Media
  • Should be passionately in tune with the latest social media trends, online behavior and how to leverage them for business advantage
  • Good communication skills with B2B experience

This position offers relaxed dress code in an upbeat, highly creative and collaborative work environment where pride, achievement and work-life balance are part of the culture, in addition to competitive compensation and benefits package.

Please submit your profile with your expectations for a quick response from our team.

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